Whatever Else
A Long Awaited Journey’s End; A New Beginning
November 5, 2012

While the title of my introductory post might seem a bit dramatic, the descriptive words suit the purpose. It has been a long awaited journey, for me at least. I’m sure most of you read that and said to yourselves “Speak for yourself there buddy”.

The Journey.

I set out to build this website nearly 4 years ago with the sole purpose of giving me the ability to freely write about subjects that I enjoy. Why such a long time? Got engaged. Bought a house. Got married. Started a new job. Wife got pregnant. First child is born. That is about as simple as I can explain it. If you want the even more condensed version in layman’s terms; lack of time.

I’m sure I could have found more time at the end of the day, but when you are practically attached at the hip with the internet the last thing you want to do at the end of the day is fiddle around on a personal project. It’s a true story. I literally loathed installing WordPress, uploading the bare bones template, and starting to develop a customized theme. I thought to myself, “I do this all day. Been doing this stuff for years. Why can’t I put up a simple website to blog on?” I never really could give myself a solid answer.

Then a few months ago, as I was rewriting some content for a website, I realized how much I was struggling with organizing and rewording the content in order to fit the pages. At that time I found a new inspiration to focus on putting up this site. That realization and inspiration is directly associated with missing opportunities to write. Believe it or not, practicing your composition skills is quite the asset when working in an industry such as mine. Even now I cannot believe why or how I have neglected it so much.

I consider myself a perfectionist at times, so coding up a theme for myself from scratch was going to take up even more time that I didn’t want to use. After having several conversations with friends I broke down and decided against coding a customized theme. I believe it was a conversation I had with Nick Eubanks that drove me to purchasing the theme I am using from ThemeForest. It all came down to me being reassured that purchasing a premium theme or template wasn’t a bad decision. I will admit, it really wasn’t a bad choice after all. Thank you all for your input.

The New Beginning.

So, what are my expectations from this little adventure? In all honesty, I don’t need oodles of traffic and page views here (For those of you who don’t understand that terminology, I simply don’t need to have a popular website with lots of visitors reading my writing) to give me a sense of completion. I’m not looking for or expecting that. All I really wanted was a place to practice writing place to write with the purpose of educating myself and possibly a few others along the way. This is going to be that place.

This blog isn’t going to be filled with material or content from only one subject (e.g. online marketing or search engine optimization). Rather, it will be filled with a variety of topics; how to guides, case studies, personal musings, rants (yes, I enjoy these), and whatever else I can think of. I should mention that if you are searching for the next “ground breaking” post in the search marketing industry, you won’t find it here. Nor will you find any keynotes.

And So It Begins.

Even though I’m not pursuing “popularity”, I will still encourage sharing and discussion. Why not? I believe my friend Anthony Pensebene sums it up best with a post he authored this past summer on how commenting and discussion strengthens a community. This might not be a community of sorts, but the premise and importance of discussion on a blog holds true. I find that creating relationships and networking with these new acquaintances to be pleasurable and gratifying.

I appreciate you all for stopping by and reading my first post. Feel free to drop a comment below to say hello and introduce yourself. Especially if we have not had the chance to engage in conversation yet. If you aren’t already, follow me on Twitter or add me to your circles on Google+. Thanks again for stopping by!

About author

Michael J. Kovis

This is a little something about me. Catch me on Google+.

There are 28 comments

  • Alessio says:

    Rock on!

    I just wanted to try the comment space to see if everything is going to be alright!

    looking forward to read something by you!

    Bye Bye Bayou

  • Nick says:

    I’m honored to have inspired you to finally pull the trigger 🙂 Good choice too; I like the clean minimalist look -> it allows readers to really focus on your content from the writer’s perspective.

    Looking forward to spending many more minutes on this site. Best of luck Michael.

  • Crap. I came here to write ‘First’ but Alessio beat me to it. I’d been waiting and waiting for that chance…

    Cheers to starting this up and I hope you can find more time than I do to write.

  • Emma Still says:

    Congrats on finally getting your first post done! I think you’re right on with the “practicing your composition skills” through your own personal outlet to sharpen your writing skills. I know that just writing a few blog posts myself has helped me feel more confident in my writing, and I’m sure you will as well.

    So what can we look forward to reading next? 🙂

  • Glad to see this live and public to the world. The design came out really well. Looking forward to more posts from you.

  • I am so glad you finally got this up! Good luck! Trust me for anyone who cares, you can bother Michael all the time and ask him pestering questions and he will always be there to help! 🙂

  • Bill Sebald says:

    Just wanted to see if comment links were followable. They’re not.

    But a big congrats to you anyway, buddy.

  • Chris says:

    Congrats on getting going with the new blog fella!!

    I reckon Anthony D. Nelson, you & I need to make a pact to blog at least 8 times per month in 2013?

    I think encouragement & friendly banter might make us do it.

    What do you say??

  • Barry says:

    Looking forward to reading your views, Michael. 🙂

  • Joe says:

    I expect lots of top 10, How to and “SEO is Dead” articles

  • Gaz Copeland says:

    What’s a guy gotta do to get a guess post around here?? 😉

    Seriously, glad you finally got this up and running my man. Look forward to reading

  • monchito says:

    Just saying ‘hi’. Like your blog strategy btw

  • Zeph Snapp says:

    I am only here to link spam you 😛

    Here is a quote from an actual comment I got on my blog recently (I moderate comments):

    “zmbcropukvtutfp, ocsmnsmxrk , [url=http://www.phfjgofoou.com]pxmdwzhmfh[/url], http://www.fckfjjjlyj.com ocsmnsmxrk”

    May your blog be awesome enough to attract these kinds of high-brow exchanges.

  • Kind post sir! Thanks for this sharing! I have given it to my team for learn from. You are great and good!

    (Congrats on the launch, stoked to see what you produce)

  • Iain says:

    Kept having to talk myself out of a post like this when I started my blog.

    Pressure’s on now buddy. Regular, high quality, original content please, and make it snappy!

    PS: Good luck

  • David says:

    what up mikey i’ll keep an eye on this see ya from kokomo in.

  • I understand the impetuous for the blog and also admire the theme. Good choice. Looking forward to reading more.

  • Jeff Kovis says:

    Does this mean i can argue with u online mikey!! Good job will read when u blog

  • lololol at Joel’s comment ^^^

  • AJ Kohn says:

    I’m really pleased that you’ve carved out the time to start blogging. We need more authentic voices in our industry.

    Trust me, I understand it’s not as easy as it sounds. I’ll certainly be tuning in.

  • Anthony Pensabene says:

    thanks for the shout, Michael. I’m happy to see you’ve found the time to build this tree house for your thoughts. Have fun with it.

    I look forward to your future posts and discussion.

  • I figured I would just thank you all for your comments so far in one post instead of thanking you individually. I appreciate all the kind words.

    Thanks everyone!

  • You go Michael! Blogging is so hard to keep up with. Looking forward to reading your rants. 🙂

  • Anthony Moore says:

    I’m in the same boat my friend. I’ve been trying to get my blog going for about the last 2 years. Instead I bought a house, had a kid, and changed the theme about 700 times.

    Thanks for the inspiration, pal. I’ll look forward to checking back.

  • Glad to see you got the ball rolling, looking forward to seeing your posts in my inbox 🙂

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